Below are some video marketing stats and facts, according to the Small Business Promotional Marketing Trends report:
- 70% of small and medium-sized companies publish videos on Instagram and Facebook.
- 62% of respondents create up to 5 videos per month.
- 76% spend less than 20 minutes creating a video, with 49% creating it in less than 10 minutes
- 59% of participants combine their own photos and videos with stock footage.
- Most (39%) of photos come from places like Unsplash or other free sources.
- 41% of small and medium-sized companies spend up to $ 500 a month to promote their videos.
- 30% of the respondents publish a video a week, and 26% publish it once a month.